The Story Behind & Daughters
There's a pattern we keep seeing and can’t ignore.
A nonprofit doing groundbreaking digital inclusion work with a website that feels like it’s from 2003. A women's rights organization using stock photos that somehow exclude the communities they serve. A policy institute with brilliant researchers whose reports make people's eyes glaze over before the second paragraph.
These organizations know their content backwards and forwards. They could talk for hours about their work, their impact, and their communities. But putting it all together in a way that actually reaches people and moves them to action? That's a different skill set entirely.
That's why & Daughters exists.
Every font choice, every color palette, every line of spacing either invites people in or pushes them away. We see those details. We understand how they work together. And we make sure every piece of your story reaches the people who need to hear it.
Who We Work With
We partner with mission-driven organizations across sectors, including:
Why “& Daughters”?
A nod to craft passed down through generations and to our standard for quality and precision.
We chose the name & Daughters because we wanted to build something that lasts. For generations, craftspeople have named their work after the next generation; a signal that what they’re building is meant to endure, that their skills are worth passing down.
& Daughters represents our commitment to that same standard of quality and precision. Communications tactics change constantly—but the foundations don’t. We build the core that serves you for years, regardless of what platform comes next.
How We Partner
This is how we show up and do our best work together.
Craft & Care
We treat communications like a craft: every detail matters, every piece must work together, and the result should last. Great work happens when we’re committed to getting it right, and you’re engaged in the process.
Reliability
We do what we say we'll do. When something gets in the way—on either side—we communicate early and find solutions together.
Authenticity & Respect
We'll tell you when something won't work and why. You tell us your real constraints and priorities. Honest conversations make better work.
Accessibility
We design for accessibility by default: WCAG-informed layouts, readable type, and inclusive language. If accessibility is challenged internally, we’ll help make the case—and we ask you to back the standard.
Stewardship
We don't create dependency. We document, train, and hand off thoughtfully so your team truly owns the work after we're gone.
Learning Mindset
We measure what matters and adjust as we learn. Great outcomes come from staying curious and giving the work room to evolve.
Clarity & Boundaries
Clear scopes, roles, timelines, and office hours. When we both honor boundaries, we protect the work and each other's capacity.
Not sure what you need? We’ll help you name it.
Book a 20-minute call to align on goals and leave with a first recommendation.